To meet the targeted audience and their intent, you should be aware of your customers and their specific needs. You should rest assured that it may not always be the case for startup Singapore, especially the ones looking forward to getting acquainted with the target audience. It would not be wrong to suggest that keyword research has been one of the key aspects of any SEO strategy. It could assist startups to gain adequate insight into the needs and pain points of various potential customers. It would also assist you in learning what the possible customers have been searching on Google, the kind of problems they discuss in various forum threads and when they prefer watching a video rather than reading a blog post.
You would be required to do adequate research on the kinds of keywords essential to your business website enhancing needs. The keywords research should be done meaningfully. Yet another aspect that you should look for is adding Google Analytics code to your respective website. You should rest assured that it would enable you to track tons of useful data inclusive of age, gender, and geographical location of various users visiting your website. It would also help you see how various groups of customers interact with the website and make essential changes for meeting the specific needs of the group.